Would you buy a book with this cover?

Think about the last business book you bought. What was it about the cover that you liked?

Book Cover Concept #2
Concept A: The Conversion Equation

Book Cover Concept #1
Concept B: Me, of course

Book Cover Concept #3
Concept C: Whimsical Drawings

Having finally settled on a name for the book, it is time to decide on a cover design strategy.

As always, you get a vote.

Help me out and get a free copy of the book

Every contributor gets a free copy of the book when it is published (soon!). Just let us know in the comments which concept you think you would most likely buy. You can even propose your own cover concepts, or include links to covers you think are particularly effective.

For curious marketers

My readers are curious marketers. They get tons of advice from marketing professionals day after day. They are wary of more of the same. I want the cover of my book to convey a bit of fun with the learning. Thus each of these concepts is a bit… off.

A marketing equation? Is that scary?

A guy in a lab coat.

A cartoon drawing of the typical shopping cart.

Should I be more serious and conventional? I look forward to reading your comment on the issue.

Thanks in advance for your sage guidance.